Why Use Monument Signs?

Business signs come in many shapes and forms. With all the choices you have, deciding which ones to invest in can get confusing or overwhelming. However, if establishing a sense of permanence is among your primary goals, then opting for monument signs is a smart route. These largely-built outdoor signs are commonly used by established companies, universities, churches, apartment complexes, and more. If you need more help in deciding on the specific signage elements, what materials to use and what dimensions the signage should have, Georgetown Sign Company is here for you. Reach out to us today to learn more.

Advantages of Investing in Monument Signs in Austin

1. Get Passersby Curious: According to a study, 35% of shoppers discovered a local business because of their exterior business sign. This is just a simple example of how on-premise signs are essential investments in brick-and-mortar establishments, even in this digital age. Motorists and pedestrians can easily notice monument signs because they are at an eye-level. When illuminated, these signs become even more captivating and effective.

2. Boost foot traffic and sales: Monument business signs are strategically installed near your storefront or within your property, where many people are walking or driving past. Studies show that custom monument signs drive sales by 9.3%. Other research showed that your business signs are seen at an average of 50-60 times per month by individuals living or working within 5 miles from your establishment. At the same time, these people are said the be the source of 85% of your monthly sales. 

3. Versatility: Custom monument signs are fantastic for displaying not just your trademark but also other vital business details such as your slogan and contact number. These signs function as wayfinding tools and landmarks for individuals who are either trying to locate your establishment or something else nearby. Although they may not automatically choose to visit your place, you are still effectively ingraining your brand in their subconscious. These can even be converted into multi-tenant signs, directories, or digital displays as well.

4. Impressive: Regardless of whether your signs look classic and rustic or contemporary and sleek, these are still excellent for putting your brand’s best foot forward and creating lasting impressions.

5. Worth every penny: With the right monument signage partner, you can maximize your investments since they are built to last for many years and require little to no maintenance. These also cost a lot less than other advertising modes such as television and radio.

Your Reliable Source of Custom Monument Signs in Austin, TX

Georgetown Sign Company is a leading supplier of corporate signs for many professionals and entrepreneurs in the area. We pride ourselves on going above and beyond to provide tailor-made visual communication solutions that generate profitable results. Our Georgetown team is looking forward to working with you soon! Call us today to get started on your custom monument signs.

Source: https://georgetownsign.com/why-use-monument-signs/

Exterior Signs: The Simple Solution for Your Business

If you are looking for an uncomplicated way to promote your products and services, opt for exterior signs. Having these are especially helpful for brick-and-mortar establishments because they let the public know who you are, what you can provide, and what makes you different from others. These straightforward yet highly effective signs don’t usually need additional funding or effort on your end. Once they are produced and installed, these business signs are good to go and will continue to advertise your brand for a long time.

Advantages of Investing in Exterior Building Signs for Your Business in Austin, TX

• Non-intrusive advertising: Overly aggressive marketing tactics and salespeople often turn customers off. When this happens, they will intentionally ignore your company and prefer your competitors instead. You can effectively promote your brand without getting on their nerves with custom exterior signs. These highlight your best assets and make your brand recognizable without additional effort or cost.

• Round-the-clock marketing: Other advertising modes require you to spend a fortune on the time slots, schedule, or frequency you want to promote your company. With exterior building signs, however, you can enjoy unlimited advertising without additional charge. If you’re going to take it up a notch and boost your brand visibility no matter the weather or time of the day, you can opt for illuminated signs.
• Boost foot traffic and sales: The right outdoor signage combination and design elements will pique the interest of your target market, bring them right to your doorstep, and eventually encourage them to make a purchase. 
• Claim the location and stand out from competitors: Don’t be that store in the corner that people overlook. Get ahead of direct and indirect competitors and become a familiar landmark among locals with outdoor signs. These can build your reputation over time and give your brand the attention it deserves.

Types of Outdoor Signs in Austin, TX

While there are many kinds of outdoor corporate signs that will add value to your company, here are just a few examples of them:

• Monument signs: These large signs are fabricated with hardwearing materials such as stone and brick. Having these demonstrates a sense of permanence and dependability.
• Awnings: These charming and multi-purpose signs protect your outdoor customers from various weather elements while promoting your brand.
• Channel letters: These illuminated signs are commonly used at the storefront because of their attractive and professional appearance.
• Post and panel signs: If you want to get the attention of leads from several miles away, opt for post and panel signs since these tower over other establishments.
• Blade signs: For businesses located in busy streets or are heavily surrounded by competitors, you must invest in blade signs. These are perpendicularly attached to a surface above eye-level for maximum visibility.

Your Reliable Partner for Custom Outdoor Signs

Georgetown Sign Company is your go-to company for all your visual communication needs. Our signage solutions are carefully strategized and meticulously produced to ensure that you get the most from your investment. From small window graphics to large format outdoor murals, our Georgetown team is 100% equipped to supply what you need. What are you waiting for? Reach out to us today to get your custom outdoor signs.

Source:https://georgetownsign.com/exterior-signs-the-simple-solution-for-your-business/

A New Twist on Using Monument Signs for Businesses

Monument signs have long been a staple of businesses. They’re useful signs that can help elevate your business and make it easier to find. Lately, we have seen a new trend in these signs: architectural monument signs. They can bring even more benefits to your business in Austin, TX.  Learn about this new twist on monument signage below.

What is an Architectural Monument Sign?

Architectural monument signs are those that work with your property’s existing architecture to make a more unified and dramatic statement. They may use some of the same materials found on your building exterior or in your landscape. They will match the style of your building and enhance its architecture. It takes a skilled designer to make the most of an architectural sign, but it can look quite good.

The result is that these signs look much better than a monument sign designed without considering your building’s décor. They can boost the value of your property and elevate the perception of your brand.

The Benefits of Architectural Monument Signs

Monument signage can bring many benefits to your business, including:

• Help people find your business
• Boost brand awareness
• Help you stand out from competitors
• Help you connect with customers
• Make your business more noticeable
• Help you advertise sales and events
• Raise the value of your property
• Change the perceived value of your brand
• Change or reinforce your brand image

If you have any of these benefits in mind, let your sign designer know. They can help you by creating a design that better reflects your goals to get what you want out of your sign.

Who Could Use a Monument Sign?

Many different companies can use monument signs, but here are some of them:

• Businesses with large properties
• Businesses set far back from the road
• Businesses that have gates or security teams at their front entrance
• Large residential properties such as condominium buildings
• Schools, universities, and colleges
• Churches and religious buildings
• Healthcare buildings and complexes
• Plazas with multiple businesses
• Large businesses that could use the extra space in a monument sign

Contact the Georgetown Sign Company for Monument Signs

Whether you want a modern monument sign, an architectural monument sign, a digital sign, or another kind of sign altogether, the Georgetown Sign Company should be your first call. Contact us today if you’re in Austin, TX, and interested in getting a high-quality sign.

Source: https://georgetownsign.com/a-new-twist-on-using-monument-signs-for-businesses/