Georgetown Sign Company

Georgetown Sign Company
Showing posts with label Austin Sign Company. Show all posts
Showing posts with label Austin Sign Company. Show all posts

Thursday, June 15, 2023

10 Options for Storefront Signs That Stand Out

 

Without well-made storefront signage, you might as well close up your shop. If you can’t give people a reason to come into your business, then they won’t. It’s that simple. Storefront signs are your chance to make an intriguing first impression that makes people want to know more about your business. But you have to use the right type of signage to ensure your message is seen.

At Georgetown Signs, we work with businesses in Austin, TX, teaching them ways to make the most out of their signs. Signs can be the difference between your business being successful or going bankrupt: it is imperative you let people know you are open for business. Give them good service, and you create a word-of-mouth buzz, but it all starts with that first person that gives you a chance because they see your signs.

Thursday, April 20, 2023

6 Great Ideas for Your Custom Vehicle Wraps

 Custom truck wraps can make your commercial vehicle fleet doubly useful, as they promote your brand message everywhere they go. The sign pros at Georgetown Sign Company can help you design and display vinyl truck wraps that get your brand out there and get your business noticed by potential customers all over the Georgetown, Texas, area.

1. Less Is More :

The first commandment of good commercial truck wraps is to keep things as simple as possible. Cluttered signage is hard to read at the best of times and even harder when it’s rolling past at freeway speeds. While you probably have a lot to say about your brand and a lot to commend you to customers, it’s better to go with two or three key elements people will remember than 10 that they’ll forget. Ideally, you should have something eye-catching, like a mascot or bold design, your company name, and some easy-to-remember contact information.

2. Use the Whole Surface in Custom Truck Wraps :

Commercial vehicles tend to be big, and a commercial truck has what amounts to a large blank canvas you can work with. Don’t be afraid to use that available space to its utmost. We often help clients with ideas for their branding, work up customized truck wraps that cover all the sides of their vehicles, and make the most out of what would otherwise be jarring blank space. Learn more by Clicking here.

vehiclewrapsingeorgetown.jpg

3. Use Bold Colors :

Bold colors catch the eye and practically demand that people read your message. Red, blue, white, yellow, and thick black text over light-colored backgrounds, are patterns and palettes that catch people’s eyes and encourage them to read your message. If you’d like to know what kind of colors and patterns do best on truck wraps, think about national flags and the way they’re designed to stand out. Your brand messages are the flag of your business, so it pays to make a statement that gets noticed.

4. Skip Photos for Graphics :

Photographs are totally doable on truck wraps, but you should usually skip them. Photos that look too much like realistic scenes have a tendency to blend into the background, and the purpose of your wrap is to stand out. Instead of easily missed color photos, think about using custom graphics, which pop nicely and get much more attention. If you decide you should use actual photographs, consider using black and white, which at least makes the images look like photos, rather than a humdrum background people can drive past without noticing.

5. Always Include Contact Info in your Custom Truck Wraps:

Your wrap is your brand voice, and it should always include a call to action. While it’s tempting to add a QR code or other smartphone-friendly feature, nothing beats your name and easily remembered local phone number. Put those on every side of the truck and make sure they can be seen from a distance.

6. Get Professional Help :

Finally, there’s no substitute for getting professionals to help you design your custom truck wraps. The design pros at the Georgetown Sign Company have years of experience helping local businesses get their brand to the public via custom wraps.

Get in touch today for a free consultation.

Click here to know more.

Wednesday, November 17, 2021

How to Keep Your Banner Sign Looking Good

Every entrepreneur understands the struggle of stretching the company’s marketing budget. Building signs must be made from extremely durable materials for them to last several years with little to no touch-ups. While various signs have different expected life spans, there are also ways in which you can prolong their usability.

Banners signs are fabricated from high-quality, flexible, lightweight vinyl that’s highly resistant to various weather elements. These are excellent visual communication tools for short-term events such as store openings, three-day sales, book fairs, and charity concerts. Because of that, it’s common for people to throw them away or replace them.

Maintaining Custom Banners for Businesses

  • Proper storage: Avoid creases by rolling your banners and securing them with tape or plastic tubes. Store them in cool and dry places when possible. Make sure that they are not getting pinned down by heavy objects that could damage your signs.
  • Avoid harsh sunlight and rain: The sunlight and water are the primary culprits of faded vinyl banners in Austin. Although vinyl signs and banners can be used either indoors or outdoors, these can last longer when not exposed to different weather elements. Put them up in areas where there is a shade or covering. If they still get wet, dry them as quickly as possible. You can also hang them up inside the establishment against the window while faced outside to get the attention of passersby.

  • Use cut vinyl lettering and graphics: Let’s say you want to update specific details of your signage, such as the contact information and product prices. You don’t necessarily need to purchase brand new vinyl banners in Austin. Georgetown Sign Company offers cut vinyl services for minor alterations on your signs.

  • Remove dirt right away: The moment you notice that there’s a liquid spillage, mud splashes, or other factors that can create a stain on your trade show banners, wipe or clean them right away. This prevents permanent stains which are tough to remove.

  • Work with a reputable sign company: Select a signage partner that will not short-change you when it comes to the quality and longevity of your signs. They must also be highly skilled in securing your banners in place to avoid further damage.

Your Trusted Source of Banner Signs in Austin

Georgetown Sign Company is your best option for high-quality commercial signs. Over the years, we have helped countless businesses achieve their business goals through visual communication solutions that produce quantifiable results.

We take pride in having a team of experts that go out of their way to provide customized designs and marketing strategies, unlike other Austin banner printing companies that only offer manufacturing services. We only use top-of-the-line materials and tools to produce full-color, high-resolution, and long-lasting banners.

Source: https://georgetownsign.com/how-to-keep-your-banner-sign-looking-good/

Wednesday, November 3, 2021

How to Use Vehicle Wraps to Get Your Business Noticed

 The single most significant benefit of vehicle wraps is that they help get your business noticed by everyone who sees them. Those same people tend to be your ideal customers, living in your service area or right next to your current customers. Still, some custom vehicle wraps will do a better job of getting attention than others. A few design elements can help ensure your custom vehicle wrap stands out no matter where you go in Austin, TX.














1. Use Lots of Color

There are plenty of colors on the road, of course. Your vehicle graphic should be in a color that really stands out from the typical slate of car colors, and that also reflects your brand. Sometimes your brand color isn’t a great option for this, so you can combine it with a contrasting color to help it stand out.

2. Clear, Large Text

Your vehicle will be moving most of the time that people are looking at it, so if the font is too small, they won’t be able to read it. You need to add large text to your vehicle to catch people’s attention and send the message you want to send. It’s best if the text contrasts with the color behind it so that it is readable, even for those who are color blind.

3. Arrows and Lines

Take advantage of the vehicle’s movement by adding design elements that suggest action and make your vehicle more visually appealing while it is moving. Arrows and lines are great options. Have them run horizontally across the vehicle or slash it in half vertically. Check out our gallery to see some examples of how this can be done.

4. Characters and Personality

Does your company have a mascot? It’s a great idea to place it on the vehicle graphic. It will help catch people’s attention, especially children (if children are part of your brand’s target audience.) If not, there are other ways to inject personality into your vehicle graphic design. You can add images, flourishes, and even catchphrases.

Get Design Tips from the Georgetown Sign Company A great designer can help you create a vehicle graphic that will catch attention while still reflecting your brand and its values to your customers. At the Georgetown Sign Company, we have many great designers who can help you make a great design that you’ll be proud to drive around. If you’re in Austin, TX, reach out to us today to get started.


Source: https://georgetownsign.com/how-to-use-vehicle-wraps-to-get-your-business-noticed/

Sunday, November 1, 2020

5 Reasons Vehicle Wraps are so Effective for Local Advertising

Many Georgetown business owners say they wish they had thought of it sooner—using vehicle wraps, that is, to turn their company vehicles into attention-grabbing, portable billboards!

Do you Know Why Custom Vehicle Wraps Have Proven to be so Popular in Austin?

  • You Can’t Help but Read Them!

Most of us would agree that it’s human nature to read what’s in front of us, whether it be the back of a cereal box or the back of that van sitting in front of us in traffic. This is exactly the point of auto wraps—people read them, think about them, and hopefully, act on them in terms of trying a new restaurant or the latest type of beer!

  • They Stand Out in a Crowd

In a sea of vehicles on our downtown streets or busy highways, it’s not likely that a car or van beside you stands out (unless it’s a bright red Ferrari), but what we do notice is vehicles that are covered in bright, noticeable graphics. Auto or truck wraps can be completely customized to really stand out in a crowd. As your vehicles drive around town, they promote your company and your message to potential clients.   

  • Vehicle Wraps Promote Your Message to a Targeted Local Audience

Whether you own a gym, a hair salon, or a local pharmacy, as a business owner, it is a smart investment to promote your business to a targeted audience. Turn unused space on your vehicles into portable ads that will be seen in your parking lot and in your community.

  • Reach People on the Move with Custom Vinyl Wraps on Your Vehicles

A study conducted by  Arbitron, Inc., shows that 90% of Americans travel by car on a weekly basis. This creates huge potential for business owners to reach a huge audience while they are in their cars, travelling to work, home or the local soccer field. And the same study concludes that clear, easy to read auto wraps can generate 25,000 to 55,000 impressions a day!

  • Vehicle Wraps Are a Cost-Effective and Unique Form of Advertising

Business owners in Austin, Texas are discovering that vehicle wraps are a good advertising investment. Not only are they unique, the benefits of ‘being noticed’ are being enjoyed as soon as your newly transformed vehicles roll out of the shop, and for up to five years, regardless of weather.

Learn How to Turn Your Company Fleet into Moving Billboards with Vehicle Wraps

Whether it’s one car or an entire fleet, trust Georgetown Sign Company in Austin to professionally design, manufacture and install your custom vehicle wraps. Contact us today for a free quote.


Source: https://georgetownsign.com/5-reasons-vehicle-wraps-are-so-effective-for-local-advertising/

Monday, October 5, 2020

How to Choose the Perfect Set of Trade Show Displays

 Trade shows are excellent opportunities for business owners to meet potential clients face-to-face, reach out to existing customers, generate qualified leads, or close a sale. Trade shows may be on hold for a little while longer, but it’s still important to have the proper physical marketing assets ready for when it’s safe to have an in-person show again. Now is a great time to invest in some new trade show banners and displays. This way, you’ll have one less item to worry about when it comes time to go to your first trade show after quarantine.

Tips for Choosing the Ideal Set

It’s easy to get caught in planning the display modules and trade show banner design or which promotional items to bring. These are details you can actually leave to the trade show experts. The more important thing to consider first of all is your goal. What do you intend to achieve?

As soon as you have the end clearly in mind, the means become clear as well. This becomes your basis for choosing the color theme and the elements of your booth. Below are factors to consider in choosing the right set for your next trade show display.

trade show banners Georgetown

Your Brand’s Personality

Consistency is the key to establishing your presence and brand identity in the community. By consistently using your company’s color palette, font style, logo, and tagline throughout your marketing campaign, your brand will soon become a household name. Keep this in mind when you choose your modular display and trade show banner design.

Your Target Audience

Take the time to study the personality and interests of your target market. What appeals to chefs may not necessarily catch the attention of realtors. Understanding your audience helps you formulate the perfect content for your trade show banners, digital displays, or even promotional items.

Your Objectives.

Besides drawing in the right crowd to your booth, what would like them to do? It’s good to hand out brochures and useful items with your company name or logo on them, but it’s best to personally meet them and introduce your products or services. For this you need a place to sit down and answer their questions. Exhibits present a unique opportunity for potential clients to actually see, touch or smell your merchandise. Grab this chance to have them experience first-hand the benefits of doing business with you.

Consider a Mix of Mediums

Remember there are different types of people in a trade show. Some are attracted by visual presentations, some prefer to listen to you talk, some are in a hurry and would be content to grab a brochure. Make sure your display contains elements that appeal to all kinds of personalities and carry your contact information. Digital displays that show vivid moving pictures mounted overhead are better at capturing attention than posters with still photos and texts.

Finally, if you wish to use your display modules at another event, make sure you opt for portable and durable materials that can easily be updated. A high quality retractable trade show banner stand, for instance, will definitely come in handy in your next trade shows.

Trade Show Experts in Texas

Georgetown is one of the many places in the U.S. that hosts the most exciting trade shows every year. If you are looking to hit the road any time soon, contact no less than the experts in trade show displays at Georgetown Sign Company. From lightweight modular displays, digital screens, fade-resistant banners to lifetime trade show banner stand, they have it all for you.

Call Georgetown Sign Company now to speak with a trade show specialist and get a free consultation.


Source: https://georgetownsign.com/how-to-choose-the-perfect-set-of-trade-show-displays/

Wednesday, January 22, 2020

How Exterior Signs Contribute To The Success Of Business

If you are looking to announce your business in the Austin area, there is no better way than exterior business signs. An outdoor business sign is an extension of your brand and they communicate your values and propositions to your target audience. Businesses that invest in exterior business signs continue to reap the benefits. It is with outdoor advertising that businesses solidify their local presence and makes their target audience aware of their presence and on top of that, outdoor business signs are active 24x7.


At Georgetown Sign company, we specialize in making all major types of exterior business signs that help our clients communicate better with their audience and gain more attention for their businesses. We value customer relationship and that’s why we only use the best available materials to deliver the best business signs to our clients. Our highly talented team of graphic designers ensures that the clients never run out of design choices and always get more than what they expect.
  
Benefits of Exterior Signs:
 
24X7 Advertising
 
Once they are installed, they are always on. Commercial building signs are a great choice for grabbing customer’s attention and they keep on to that until they are removed or replaced. For many customers, exterior business signs in Austin, TX is their first interaction with the brand, and it is vital that these signs must be communicating the right message.
  
Attract New Customers
 
One of the most important features of outdoor business signs is they catch the attention of the people passing by. They highlight sales or promotions and since they are always placed at high visibility points, they amplify the message's reach quickly. They also support businesses with impulse purchases and help them get new customers.
 
Affordable
 
It the advertising world, exterior building signs are known to be one of the most effective and economical forms of advertising. In the long run, when you compare the number of impressions gathered in a lifetime, commercial building signs outperform every other form of advertising.
 
Brand Recognition
 
As these signs are always placed at places with high visibility, exterior signs are a great way to boost brand recognition. They display the message to the target audience for a longer period of time which really helps the message to soak into the memories of the audience.
  
Georgetown sign company is a full-service sign company with services available across Austin, TX and nearby areas. We specialize in making all types of custom business signs and vehicle wraps that help our clients achieve their marketing goals.
  
For any signage requirements in Austin, TX and nearby areas, get in touch with us today.